Privacy

This site counts visits, so I can tell whether it is doing its job. It does it without cookies, without storing your IP address, and without handing anything to anyone else.

What is counted …

The page, not the person.

The page you are reading and the site that sent you here. Your country and city, worked out from your connection. Your browser, operating system, device type, screen size, and language.

How far down a page you scroll, which sections of a page you reach, and which links you follow off the site. A link off the site is counted by the site’s name, never its full address.

How quickly each page loads and responds, as numbers. Any error a page runs into, with anything personal, such as an email address, taken out first. Which buttons and links you press, named for the button and never for you. Any address on this site that leads nowhere, and the name of the site whose link sent you there, so broken links can be fixed. On the readiness checklist, that you started it, the band your result fell in, never your answers, and whether emailing it to you worked. When a call is booked, moved, or cancelled: that it was, how far ahead, when it was for, the page you came from, and whether a checklist result came with it. Never your name, your email, or what you wrote. All of it is counted without cookies, and without anything that could identify you.

How …

On my own server, and no one else’s.

The counting runs on Reyor’s own server in Germany, with open-source software called Umami. Nothing is sent to an advertising or analytics company.

Your IP address is used for a moment to tell one visit from another, and is never written down. That link resets every month, so a visit next month can’t be tied to this one.

The site is delivered through Cloudflare, which sees each request the way any host does and runs its own checks for bots. That part is covered by Cloudflare’s privacy policy.

How long …

Twenty-five months, then gone.

Everything counted is deleted automatically after 25 months. If you ask for your checklist result by email, what that keeps has its own, shorter rule, below.

If I get in touch …

A few work details, kept only while they’re useful.

I work with founders and leaders of growing software companies. Before I approach someone, I keep a short note of who they are at work: their name, their role, their company, where I found those details, and when. I find them on the public record at Companies House and on the company’s own website. I don’t buy lists, and I don’t send cold emails.

If we’re connected, I may also note what you share publicly about your work, such as posts on LinkedIn, and when we last spoke. Nothing about your life outside work is kept.

This is my legitimate interest in finding the people Reyor can help, and I keep it to what a business contact would expect. The note sits in Reyor’s own customer records, on the same server in Germany, with encrypted backups in the EU, and is shared with no one. If we haven’t been in touch for 24 months, it is deleted.

You can ask what I hold about you, ask me to correct it, or ask me to delete it and not contact you again, at [email protected]. You can also complain to the Information Commissioner’s Office.

Your checklist result …

Only if you ask for it, and deleted after 30 days unless you join the list.

If you ask for your readiness checklist result by email, I keep three things: your email address, your score, and the band it falls in. Not your answers, which never leave your browser. I keep them to send you the result you asked for, and use them for nothing else.

The email ends with a link to join my mailing list. Joining is optional, and only clicking that link does it: until then you aren’t on the list and won’t be sent anything else. If you don’t join, your address, score, and band are deleted 30 days after the email is sent, and leave my backups within five weeks after that.

If you do join, you’re on the list like anyone who signs up: I don’t track whether you open an email or which links you follow, every email has an unsubscribe link, and when you leave your address is deleted. Your score and band stay with your address until then.

I use these details on the basis of your consent, which you give by asking for the result, and you can ask me to delete them sooner at [email protected]. They’re kept on Reyor’s own server in Germany, with open-source software called Listmonk, and the email is sent through Google Workspace, which handles it on Reyor’s behalf.

If you tick “Remember my result on this device for 14 days”, your browser keeps your score, its band, and the day you ticked it, so the raise calculator on Another way can start from your result. It stays in your browser’s own storage and never reaches me. It deletes itself after 14 days, and “Forget it”, beside it, deletes it at once, as does clearing your browser’s data for this site.

To check that a person, not a script, is asking, the form uses Cloudflare Turnstile, which loads only once you start to give your address. That part is covered by Cloudflare’s privacy policy.

Writing to me …

Your email stays in my inbox.

If you write to me, your message goes nowhere else. Reyor Ltd is responsible for this site, and any question about it goes to [email protected].

If you book a call on the contact page, I use your name and email address to book it, and for nothing else. The call goes into my Google Calendar, which sends you the invite and holds the booking on Reyor’s behalf. Anything you write in “What’s on your mind?” comes to me alone, to prepare.

If you kept your readiness checklist result on this device, your score comes to me privately with the booking. It never appears in the invite.

The links to move or cancel your call name the booking, never you. If you book through my Google booking page instead, that part is covered by Google’s privacy policy.